The Superflux Blog

We are working in India currently, which gives us an opportunity to observe the local services and the service economy that thrives in our country from a ‘service design perspective’. Specially becaus ‘service design’ as a new ‘saleable’ design service is only just getting attention, while age-old services designed from necessity, often through ‘jugaad‘ are [...]

The title of this post is inspired from the famous Schrödinger thought experiment. A cat is placed in a sealed box with some poison, whether the poison is released or not is controlled by a random ‘quantum event’ such as radioactive decay. In the experiment, the cat must be simultaneously both dead and alive until [...]